Pursuit of Progress

Everyone can measure their lives in a number of days, weeks, or even years. For me, I measure my life in intervals of thirty seconds; everything hinges on these sets of thirty seconds. Thirty seconds will determine whether I am seen as a “winner” or just another athlete who missed the mark that day. What most people don’t see, is that for every thirty seconds of my life put on display before hundreds of thousands of people, there are years of preparation behind the scenes. It’s those years of hard work, motivation, and preparation that determine how these thirty seconds will go. 

Kelly Clark of Folsom, CA

At thirty-three years of age, Kelly is a four time Olympian, three-time Olympic medalist and the winningest athlete in snowboarding history. She is a trailblazer and dominant force in the sport of snowboarding, continually innovating and “raising her own bar” in every competition, but her success is more than medals on a shelf.  Kelly’s pursuit of greatness inspires others to push the envelope of innovation. She wants her life to be the message. 

It is no secret that Kelly is a woman of faith and purpose and it is seen in her life. She consistently makes it about more than just herself and strives to inspire people everywhere to live their dreams. Kelly wants the height of her success to be the foundation from which others are launched. “The greatest legacy I could leave would be to see my ceiling be the floor for the next generation. It is bigger than me, but it can start with me.” I have found in a performance-driven culture, it is difficult to find true meaning apart from success on the podium, but I want people to see that success is an inside job.” Her authenticity and integrity is refreshing, piercing through the noise. 

Marketing & Publicity
  • Appearance on The Today Show & GMA in November
  • Book will be profiled in Clark's Olympic profile aired during NBC's broadcast of the Olympic Games in February
  • Olympic story line progressing through events in December, January, and February
  • Book tour post-Olympic games at key cities across America.
  • PR Campaign by Burton Snowboards including a social media campaign and media outlets.