The New Primal Blueprint

Reprogram Your Genes for Effortless Weight Loss, Vibrant Health and Boundless Energy

Mark Sisson’s 2009 release of The Primal Blueprint was the catalyst for the primal/paleo/ancestral health movement to gain mainstream awareness and acceptance. Both the hardcover and paperback editions enjoyed a seven-year run at the top of the primal/paleo charts and selling hundreds of thousands of copies. Sisson, publisher of the acclaimed MarksDailyApple.com, the acclaimed and most-visited primal/paleo blog, has spent the past six years diligently researching and evaluating recent the most up-to-date science and reflecting on thousands of users’ experiences going primal. The New Primal Blueprint offers a comprehensively revised, expanded, and updated message from the original runaway bestseller.

The New Primal Blueprint comes alive with a vibrant full-color presentation packed with photos, graphics, and cartoons to make for a fun, easy, and memorable read. Join hundreds of thousands of primal enthusiasts and embrace a new way of life where you take responsibility for your health, fitness, and happiness. Reject once and for all the flawed conventional wisdom that has left modern citizens struggling with fatigue, excess body fat, and elevated disease risk factors as a consequence of grain-based eating habits, exhausting exercise routines, sedentary lifestyle patterns, and high-stress existences that misdirect our genes and promote illness instead of wellness and longevity.

Mark Sisson

Health and fitness expert Mark Sisson is the bestselling author of The Primal Blueprint and one of the leading voices of the burgeoning Evolutionary Health Movement. His blog, MarksDailyApple.com, has paved the way for Primal enthusiasts to challenge conventional wisdom's diet and exercise principles and take personal responsibility for their health and well-being. With over 2 million unique monthly visitors, the blog is one of the top-ranked health resource websites on the Internet. 

Besides The Primal Blueprint, Mark has authored The Primal Blueprint 21-day Total Body Transformation, The Primal Connection (which won the Eric Hoffer Award in 2013 for best self-published book, and the Ben Franklin Award silver medal in the mind/body/spirit category); and numerous other books on cooking, athletic training, and health. Mark became a New York Times bestselling author with his 2017 title, The Keto Reset Diet, which also held the #1 overall bestselling book on amazon.com for a few days upon release. 

Marketing & Publicity
  • The original manifesto that jump-started the primal/paleo movement in 2009
  • New York Times bestselling author of The Keto Reset Diet
  • Publisher of #1 primal/paleo blog MarksDailyApple.com
  • Over 1,000 positive reviews on amazon.com, 4.5-star average