Scaling Up

How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)

Scaling Up: How to Build a Meaningful Business…and Enjoy the Ride is the first major revision of Verne Harnish’s business classic, Mastering the Rockefeller Habits. Harnish and his co-authors share practical tools and techniques to grow an industry-dominating business and have fun along the way. Many growth company leaders dread adding another customer, employee or location because it feels like they are just adding more weight to an ever-heavier burden. Sometimes, increased revenues haven't turned into more profitability, so they wonder if the journey is worth the effort. Scaling Up focuses on the four major decisions every company must get right: People, Strategy, Execution and Cash. The book includes new tools including the famous One-Page Strategic Plan and the Rockefeller Habits Execution Checklist, which more than 40,000 firms around the globe have used to scale their companies successfully. Scaling Up shows owners how to achieve freedom no matter how big their business grows.

Verne Harnish

Verne Harnish is founder of the world-renowned Entrepreneurs' Organization (EO) and chaired for fifteen years EO's premiere CEO program, the "Birthing of Giants" and WEO's "Advanced Business" executive program both held at MIT. Founder and CEO of Gazelles, a global executive education and coaching company with over 150 coaching partners on six continents, Verne has spent the past three decades helping companies scale-up.

The "Growth Guy" syndicated columnist, he's also the Venture columnist for FORTUNE magazine. He’s the author of Scaling Up (Rockefeller Habits 2.0); Mastering the Rockefeller Habits; and along with the editors of Fortune, authored "The Greatest Business Decisions of All Times", for which Jim Collins wrote the foreword. Verne also chairs FORTUNE Magazine's annual Leadership and Growth Summits and serves on several boards including chairman of The Riordan Clinic and the newly launched Geoversity.

An investor in several scale-ups, Verne resides in Barcelona, Spain, with his wife and four children and enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians.

Marketing & Publicity
  • Promo in author’s weekly newsletter emailed to tens of thousands of subscribers
  • Promo at the Fortune Leadership Summit & global summits in Europe, Asia, Latin America, and Australia
  • Promo by author at private company workshops and speaking events around the globe
  • Promo by international coaching partners worldwide